I’m not sure if you have noticed but there is a term being used a lot across customer communications, notices and social media messages at the moment. As we are all having a rough time of it, things are taking longer to do, so I keep being asked to BARE with people.
Well, I don’t know about you, but I won’t be sharing any naked shots with them, and I don’t expect them to do the same!
When I first started seeing this term I thought it might be me (I am dyslexic) that was seeing something that was wrong, but I knew the spelling of bare just didn’t feel right. I think people opt for this one, rather than the correct term which is BEAR, as they perceive the second term as used exclusively for an animal. But I looked it up and bear not bare is the correct way to ask someone to have some patience. Now every time I see it, it drives me up the wall!
The use of correct terminology and spelling is something that a professional will add to your writing, whether that is a marketing document, book or blog. Phil and I used a professional proofreader on our books, as their expertise does make a difference. I know that I am not the best speller, and when you write something you don’t always see your mistakes, but certain things will make me stop reading before I get to the end. Using the wrong term is one of them. In this world of asking people to hold fire while you work on something, then asking them to get their clothes off rather than be patient is probably the worst thing you can do.
The English Language is a wonderful thing, and having a junior reader in the house is making me even more interested in it (though when she asks me how to spell a word out loud I do really struggle – how do you spell science?) as she is developing her vocabulary every day. Using the wrong term is not a hanging offence but this is where the teaching and learning from an early age comes in, as does reading a lot. My understanding of language and development of words is broadened by the number of books I read. Though it’s probably better in chick lit and murder mystery terminology than others!
It surprises me when someone uses the wrong term, so if you are thinking of doing something professional, just check your terms if you aren’t sure, else you might alienate people rather than get your message across.